Understanding Dubai's Regulations for Marketing International Real Estate

Dec 24, 2024

Understanding Dubai's Regulations for Marketing International Real Estate

Dubai's real estate sector is a global hub, attracting international properties marketed within its jurisdiction. To maintain transparency and protect investors, the Dubai Land Department (DLD) issued Circular (13-2016), titled ‘Marketing Real Estate Properties from Abroad’. This regulation outlines the necessary steps and legal requirements for brokers and developers aiming to market foreign properties in Dubai.

Understanding the Permit Requirement

Before marketing any international property in Dubai, obtaining a permit from the Real Estate Regulatory Agency (RERA) is mandatory. This ensures that all promotional activities adhere to Dubai's legal standards. The application process necessitates several key documents:

  • Property Title Deed: A certified copy confirming ownership.

  • Ownership Verification Letter: An official letter from the property's country of origin detailing ownership mechanisms.

  • Marketing Agreement: A formal contract between the broker and the property owner, outlining the terms of promotion.

All documents must be authenticated by the UAE Embassy and the Ministry of Foreign Affairs, accompanied by an Arabic translation to ensure compliance with local regulations.

Ensuring Investor Protection

The primary objective of this regulation is to safeguard investors from potential fraud and misinformation. Brokers are accountable for:

  • Verifying Property Legitimacy: Ensuring the property's legal status and ownership are legitimate.

  • Prohibiting Unauthorized Transactions: Refraining from accepting reservation fees or issuing sales contracts without proper authorization.

Adherence to these guidelines fosters a trustworthy environment for international property investments in Dubai.

Best Practices for Compliance

To navigate these regulations effectively, consider the following steps:

  1. Conduct Thorough Due Diligence: Investigate the property's legal standing and market viability.

  2. Collaborate with Licensed Professionals: Engage with certified real estate firms experienced in Dubai's regulatory landscape.

  3. Stay Informed: Regularly update yourself on any changes to real estate laws and regulations in Dubai.

Common Inquiries/FAQs


  • Can brokers market international properties in Dubai?

    Yes, provided they obtain the necessary permits from RERA and comply with all regulatory requirements.


  • Are brokers allowed to handle financial transactions?

    No, brokers are prohibited from accepting reservation fees or issuing sales contracts directly. Such transactions must be conducted through authorized financial channels.

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